- New
Directions for use:- Wet the beard and moustache with warm water, apply the shampoo and conditioner, gently rub in, and rinse carefully.
At the end of the 19th century, Milan was a vibrant centre of social and cultural activity and Cella offered everything necessary to satisfy the new aesthetic needs, including soaps, perfumes, hairspray and glitter.
Shaving became an important social event, barbershops were places of ritual and social interaction.
Cella's master soap makers set out to improve the process to achieve a top quality product. This unique soap making process is the result of dedication and striving for excellence.
Cella received a gold medal at the Milan Universal Exhibition in 1906 and the Grand Cross for its industrial achievements in 1908: Cella Milano had become a leading company in the world of perfumery and shaving.